Selected Work
Design Leadership & Organizational Maturity
Seesaw
As Seesaw’s Director of UX, I transformed a distributed, ad-hoc design team into a high-performing, hybrid organization, establishing structure, rituals, metrics, and design operations that elevated design quality and cross-functional influence.
In-Product Messaging & Adoption Strategy
Seesaw
I introduced an in-product messaging platform that enabled targeted modals, feature tours, onboarding checklists, and UX feedback loops delivering over 200% ROI within nine months and driving measurable gains in adoption and retention.
Reimagining Library and Content Discovery
Seesaw
I championed a cross-functional redesign of Seesaw’s core content library, improving findability and engagement by restructuring taxonomy, search, and browse experiences, resulting in search accuracy increasing from 36% to 90%.
Building a Home Base for Educators
Seesaw
Set the strategy and directed execution of a shift to Seesaw’s product architecture creating a unified homepage and navigation system that improved usability and surfaced key product actions driving early gains in engagement (+11–20%).
Activation & Onboarding Strategy
Nearpod
I led the redesign of Nearpod’s activation and onboarding experience during the height of the COVID-19 shift to remote learning. By uncovering key behavioral blockers and aligning product flows to teachers’ emotional and motivational needs, we doubled activation rates and increased retention tenfold, transforming Nearpod into an intuitive, teacher-driven platform for hybrid learning.
